Corporate Social Responsibility

AI Masaood is dedicated to fostering sustainability and community engagement, supporting Emiratisation, social initiatives, and the UAE's development through active CSR efforts.

Delivering Value in the Society We Serve

Reflecting our strong commitment to Corporate Social Responsibility (CSR), and with a focus on sustainability, sports, community engagement, and Emiratisation, Al Masaood actively supports the UAE's development as a global business hub while meeting the needs of the community. The Group works hard both to attract UAE nationals as employees, and to nurture and develop them so that they become leaders of the organisation in the future.

As we operate in a stable and prosperous economy, we also have the privilege and responsibility to support those with special needs and aspirations.

Beyond job creation and economic support, Al Masaood funds and participates in various local social, sporting, and charitable activities in the UAE.

Operationally, our business divisions integrate sustainability into their core strategies, as reflected in Al Masaood’s Sustainability Report.

To view Al Masaood's Sustainability Report click below.

Download Report
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Sustainability
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Emiratisation
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Sports & Youth
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Community